emmanuelle moureaux: bloom bloom bloom for issey miyake
a retail display produced for two of issey miyake's flagship stores which captures the expressive spirit of flowers of bloom. the concept is executed from the interior design to the branding and packaging.
‘bloom bloom bloom’ by emmanuelle moureaux for issey miyake, mitsukoshi department store, nihonbashi, tokyo, japan image © daisuke shimokawa /nacasa & partners
french architect emmanuelle moureaux has recently completed the set design and art direction for issey miyake‘s latest event ‘bloom bloom bloom’ for the isetan and mitsukoshi departments located in tokyo, japan. the interiors takes their form from spring flowers as they begin to flourish to coincide with miyake’s newest incarnation ‘bloom skin’, the first collection developed by one of their new designers yoshiyuki miyamae.
the tubular flowers, with their straight lines and contours are conceived as a contrast to the translucent designs of the soft, flowering pieces of the garments. each measuring 1.4 meters across, these vibrant and colorful florets are positioned as both three-dimensional sculptural pieces and two-dimensional graphic motifs, giving the overall impression of a stage ‘in bloom’.
interior displayimage © daisuke shimokawa /nacasa & partners
moureaux designed the logos and outdoor signage for the department stores. the stick flower motifs are used in a series of limited edition t-shirts and packaging for accessories and products complementing the new image of issey miyake.
stick flower installation and graphic motifsimage © daisuke shimokawa /nacasa & partners
view from overheadimage © daisuke shimokawa /nacasa & partners
colorful accents against the white stageimage © daisuke shimokawa /nacasa & partners
products on displayimage © daisuke shimokawa /nacasa & partners
clothing and accessoriesimage © daisuke shimokawa /nacasa & partners
detailimage © daisuke shimokawa /nacasa & partners
bloom bloom bloom’ by emmanuelle moureaux for issey miyake, isetan department store, shinjuku, tokyo, japanimage © daisuke shimokawa /nacasa & partners
interior designimage © daisuke shimokawa /nacasa & partners
graphic motif on the flooringimage © daisuke shimokawa /nacasa & partners
image © daisuke shimokawa /nacasa & partners
signageimage © daisuke shimokawa /nacasa & partners
detailimage © daisuke shimokawa /nacasa & partners
packaging and brandingimage © daisuke shimokawa /nacasa & partners
shop
your own online design shop — no sales commission collected
