
first image
'flower cushion' by mass studies and jeonghwa choi, technopark 1, bucheon city, korea
image © kyungsub shin
all images courtesy of mass studies
the product of a collaboration between the inquisitive korean architecture firm mass studies and seoul-based interdisciplinary artist jeonghwa choi,
'flower cushion' is a project that occupies the culturally complicated space between mass production, urbanism and definitions of contemporary society.
choi's original sculpture 'you are flower' is made of monochromatic domestic hardware, continuing a series of floral-form works that use the artifacts of
everyday life and korean kitsch to honor the intangible beauty of nature while understanding it's variously successful integration into urban culture.
the output of a consumer-based environment, choi posits, is stamping out the aesthetics of the unbuilt, natural world. the role of design and spatial systems
in this process is further questioned by minsuk cho of seoul's own mass studies. 'flower cushion' brings these ideas to the underdeck of a pilotis-raised
building in a prominent technopark in bucheon city. these industry-centered complexes are becoming increasingly common in korea, for they provide
massive infrastructure and facilities to fledgling local economies and businesses. the collaborative work is a proposition for a meeting, resting and
performance space for factory workers. the paving-block floor is raised as if a geometric eruption gave rise to choi's flower. the rubber steps provide
optimal seating conditions while calling attention to the over-saturation of consumable and ultimately disposable objects in the digital age.

the flower occupies an unused space in the underdeck of a technopark building
image © kyungsub shin

(left): context for the public work
(right): the piece is framed by pilotis
images © kyungsub shin

subtle in presence, the installation is meant to give respite to factory workers
image © kyungsub shin

a peripheral view into the industrial block
image © kyungsub shin

rubber chip units provide cushioned outdoor seating
image © kyungsub shin

jeonghwa choi's 'you are a flower' is made up of contemporary everyday objects composed into a floral form
image © kyungsub shin

'flower cushion' can be lit from within
image © kyungsub shin

the sculpture is in dialogue with the manicured natural surroundings
image © kyungsub shin

lighting reflects of the arrayed objects
image © kyungsub shin
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site plan

plan

long section

short section

paving diagram 1

paving diagram 2

paving diagram 3
very nice eruption.