pernilla & asif: coca cola beatbox
original content
jul 23, 2012
pernilla & asif: coca cola beatbox


‘coca-cola beatbox’ by pernilla & asif, london, UK
image © hufton + crow

designed by london-based architectural duo pernilla & asif, the ‘coca-cola beatbox’ is now completed and ready for the
london 2012 olympics. responding to the summer theme ‘move to the beat’, this pavilion creates a multi-sensory experience
for visitors by fusing music and technology within a setting of international sport. the exterior is comprised of 200 rectilinear
air cushions to form a crystalline shell, with each interlocked element measuring the size of a billboard. as individuals ascend through
the structure, they can ‘play’ each unit to remix a track of music created by mark ronson and katy b while altering the integrated lighting,
and responsive sensor technology.

recorded sound bytes of an athlete’s heartbeats, squeaking sneakers and arrows striking targets will be activated with hand movements
and gestures during a 200 meter journey to the roof top where views of the encompassing park are unveiled.


exterior is comprised of 200 air cushions
image © hufton + crow


visitors rise through the pavilion on a 200 meter long winding pathway
image © hufton + crow


facade detail
image © hufton + crow


image © hufton + crow


image © hufton + crow


image © hufton + crow


architectural model


perspective drawing


conceptual sketch

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