'bike matador' by carmichael lynch, 2012
all images and video courtesy carmichael lynch
minneapolis-based carmichael collective, an ongoing collaborative project by carmichael lynch advertising agency, has sent to designboom their
piece 'bike matador'. the art concept was informed by the great bike culture as a prominent feature of the groups's home city. the intervention artwork
shows a young male matador dressed in the traditional garb of this profession, teasing the approaching cyclists with with his red-lined silk cape
as they breeze down the bike lanes of minneapolis.
carmichael collective says of the piece, 'in bike matador, a new project from carmichael collective, we wanted to have fun with minneapolis' bustling
biking community. adding a little twist to traditional bull fighting, we had our matador provoking bikers instead of bulls'.
'bike matador' by carmichael lynch
standing on the line between the bike and car lanes, the matador teases the cyclist with his red silk lined cape
a bike lays slain at the feet of the matador
the matador stands next to the bike-way in order to swing his cape in front of passersby
the matador at the end of his performance