črtomir just depicts an ultra-luxe, literal vision of gold-named brands
gilded smoke swirls from the end of a cigarette, an ice cream bar drips liquid gold and long strips of metallic film line kodak reels.
črtomir just depicts a luxe, literal vision of gold-named brands
(above) magnum gold
all images courtesy of črtomir just
the association people make with the color gold brings forth a luxurious and sensual sensibility. everything from ice cream brands to cigarette companies have adopted golden attributes and product names to appeal to this impression. slovenia-based designer črtomir just puts a twist on the popular style of naming by depicting these objects literally, or how they would look if they were truly made out of gold.
using the programs 3DS max, zbrush and v-ray, just has created realistic interpretations of ‘magnum gold’, ‘marlboro gold’, ‘haribo goldbär’, ‘jacobs gold’ and ‘kodak gold’. gilded smoke swirls from the end of a cigarette, an ice cream bar drips liquid gold and long strips of metallic film line kodak reels, each revealing a personality defined by extravagance, energy and pizzazz.
marlboro gold
haribo goldbär
jacobs gold
kodak gold
details
the prints at 70 x 100 cm and framed
