dan tobin smith: alphabetical
dec 22, 2012
dan tobin smith: alphabetical


T, F, H and S from dan tobin smith’s ‘alphabetical’ project

 

alphabetical‘ sees dan tobin smith use anamorphosis to create helvetica letterforms.
the project started in 2005/6 when creative review commissioned a letter a for their annual.

 

‘anamorphosis is a technique which dates back to the renaissance and found one of its first
uses in photography with an image called ‘the human US shield‘ made in 1913, which shows
a staggering 30,000 officers and men of camp cluster forming an enormous US shield.
each letter has a different approach but uses helvetica as the base typography.
most are temporary installations, some use landscape and some were conceived
as primarily moving image (such as Letter T).’ – dan tobin smith

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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