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BECK' S PRIZE

design a key and what it opens

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title: bee loved
# : 901
adi sasono from australia



designer's own words:
The idea was looking at going out to the pub after work, drinking beers
without being worried of losing your keys. The design was pure simplicity
and functionality, taking the shape of a bottle and again suggesting the
essence of having a drink by holding it in your hand. The product is an icon
which acts as a key to illustrate the connection between man and his beer.





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