BREIL design time competition results

we are happy to announce the results of designboom’s design time BREIL competition! 3037 participants from 96 countries have participated in this international design competition, asking you to design the next icon in watch culture.

you can view the full list of shortlisted winners here.

the three winning designs will officially be unveiled at the upcoming milan design week 2012, april 17th – 22nd, and the renowned italian watchmakers BREIL will showcase the designs and prototypes of the winners. please keep posted to designboom for more information!

the ‘eclissi’ wristwatch by davide aquini from italy, is one of the selected 100 shortlisted entries.

‘eclissi’ flipping wristwatch by davide aquini

designers own words: sometimes we have special occasions when we can simply forget about time and we can devote ourselves to our favorite person or activity.

‘eclissi’ is a reversible watch that implements both needs. on one side it is a chronograph allowing you to tell time, but one can also flip the face whereby you can no longer visualize the time and an engraved message appears, which explicitly states you are not concerned about the passing of time: ‘take your time’, ‘better late than never’, ‘know the value of time’… you may also order your personalized case back through the BREIL website: just specify your favorite phrase to be engraved.

‘eclissi’ chronograph wristwatch

‘eclissi’ take your time

flipping eclissi – changeable case backs with personalized messages

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the ‘design time BREIL international design competition’ asked participants to develop the next icon in watch culture. 3037 designers from 96 different countries submitted their concepts, which jurors narrowed down a shortlist of 100 entries from which three winners were selected. read the original call for entries, or browse the list of the three winning designers (visuals and details not yet released).