coca grill restaurant reflects thai street food culture

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coca grill restaurant reflects thai street food culture

Feb 13, 2013

first image
'coca grill' by integrated field is a restaurant that reflects thai street food culture
image © ketsiree wongwan

thai interior design company integrated field co.,ltd. has realized the interior for the 'coca grill' restaurant in lotus bangna, bangkok.
since 1957, with the original hong kong taste 'coca suki' has became one of the most well-known suki restaurants in thailand. however, in 2012,
coca holdings international co.,ltd. decided to expand on this 'suki' specialty and explore grilled food but still wanted to maintain the coca
name to be recognized by customers - this is how the name 'coca grill' originated.

in the beginning of the design process, the studio looked back into coca history and looked for main protagonists throughout the journey
as a way to inform the space and be used in the new brand of 'coca grill'. through considering the history and culture of eating grilled food from the
asian region, the design was developed to reflect this rich narrative. from this, references to asian street food began to develop -
infusing the unique atmosphere and personality of a culture so unique to thailand. the feeling of an 'indoor street' was used as the main theme
for the restaurant - incorporating features such as 'street vendors', 'light signs on the street', 'street floor patterns', 'manholes',
'visible/open kitchen' and 'colorful chairs'. the interior color and lighting were important parts of the project also. several shades of grey as a
background color of the restaurant refers to the color of unlighted charcoal, the main elements of grill cooking, and the light tone of the
orange refers to the charcoal when alight. in addition, if proposed the set of equipments referenced terra-cotta, modified to suit the overall vernacular of the space.

manhole at the main entrance as features of streets
image © ketsiree wongwan

in the beginning of the design process, the studio looked back into coca history
image © ketsiree wongwan

references to asian street food were included - infusing the unique atmosphere and personality of a culture so unique to thailand.
image © ketsiree wongwan

the feeling of an 'indoor street' was used as the main theme for the restaurant
image © ketsiree wongwan

image © ketsiree wongwan

orange tone of lighting with the grey tone of table represent the tone of charcoal with fire
image © ketsiree wongwan

image © ketsiree wongwan

set of food containers with logo
image © ketsiree wongwan

floor plan

cross section : the vendor

location: lotus bangna, bangkok
 owner: coca holdings international co.,ltd.
 interior designer: integrated field co.,ltd.
 lighting designer: kullakaln gururatana 
ff&e: integrated field co.,ltd. 
corporate identity: choochart nitijessadawong
 main contractor: choice interiors
area: 200 sq.m. 
cost: 8,000,000 baht 
design: 2012 
completed: 2012

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korkiat kittisoponpong

02.13.13

restaurant interiors (20 articles)

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