gianfranco setzu: love less (dieter rams parody)
‘love less’ by italian designer gianfranco setzu is a sticker project celebrating dieter rams, pioneer of minimalism. reproducing the designer wearing a white t-shirt with a heart, the sticker is starting to travel all over the world can be customized by whoever chances upon one.
dieter in new york
photo by lia turtas
dieter at his own ‘braun servizio clienti’ in milan
photo by gianfranco setzu
dieter donated at tate modern in london
photo by samuele sulas
dieter in osaka
photo by akinori oishi
dieter in madrid
photo by diana camara gamero
if you find a sticker on the street, write in its t-shirt what you love,
take a picture with your phone and share it on the facebook fan page ‘i love less.’
designboom has received this project from our ‘DIY submissions’ feature, where we welcome our readers to submit their own work for publication.