jasper morrison ltd. shop in london
sep 02, 2009
jasper morrison ltd. shop in london


each month there are a group of products which are showcased
images courtesy of morrison studio

the tiny store opened by british designer jasper morrison, is actually housed in an unused area of
morrison’s studio. the design of the shop is simple, wooden shelves are stocked with morrison’s
own designs and those of his peers such as designers sori yanagi and naoto fukasawa.

"the shop was opened because we had some extra space in our new office, and after the
super normal exhibition (at axis gallery tokyo) I wanted a continuation of the contact that it
provided me, with everyday, useful things. my feeling is that design which follows the current
‘entertainment’ model which attaches more importance to media exposure than to the real-life
performance of an object has run its course, and that it’s time for designers to shape up
and design things which have built-in long-term performance. the shop is an idealistic showroom
for those things, rather than a commercial venture, though you may leave with less money
than you arrived!
" – JM

the jasper morrison ltd. shop is located at 24b kingsland road, london and is open
monday to friday (11am – 5pm).


products of the month: tray, carafe, cork screw, watering can and chopping board
images courtesy of morrison studio


images courtesy of morrison studio


a detail of a display within the shop
images courtesy of morrison studio


products hang like tools in a workshop
images courtesy of morrison studio



‘jugs, jars & pitchers’ exhibition at the jasper morrison ltd. shop

images courtesy of morrison studio

during the london design festival, jasper morrison ltd. shop will open its first exhibition,
‘jugs, jars & pitchers’. it will open september 19th and will run until september 30th.

"the exhibition is on the age old theme of containers and pourers, with a variety of examples
in glassware, ceramic, plastic and stainless steel. the intention is of exploring the essential nature
of a time-honoured aspect of daily life.
" – JM

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