karim rashid presents 'pinker' brand
apr 07, 2009
karim rashid presents 'pinker' brand


karim rashid
portrait © designboom

happier, funkier, sexier – pinker.

new york based designer karim rashid introduced his new brand ‘pinker’ at the singapore
furniture fair (IFFS) in march 09. the singaporean furniture company office planer collaborated
with karim to bring it successfully on the market. for karim rashid, to ‘become pinker’ means,
to forget about the past and to clean yourself of any trace of nostalgia.
here and now is all you are and have.
he applies his ‘pinkosophy’ to home and office products
in a digipop, digital, seamless world.

in this pinker landscape, boundaries between working and living environments are blurring.
‘the happy office’ seems to be as comfortable and cosy as the home, where working becomes a pleasure,
(and the staff might become more productive too).

http://www.pink-pinker.com


image © designboom


‘K uber’ stool (available in fibreglass and foam)

image © designboom


‘BO K’ soho desk (fiberglass, available in white, green pink)
image © designboom


BO K’ soho desk

image © designboom


‘K loud’ ceramic stool (also available in gold and platinum)
image © designboom


at the center of this presentation is a mini karim
image © designboom


‘K icon’ shrunk design guru – natural color!
image © designboom


‘itaca’ desking system
image © designboom


image © designboom


‘K omfy’ upholstered sofa with matching cushions
image © designboom


pinker booth at the singapore furniture fair
image © designboom


image © designboom


‘shaping the globalandskape’ conference speaker was  karim rashid
image © designboom


press bags
image © designboom


karim rashid
image © designboom


image © designboom

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