mexico 1968 olympic games, logotype and identity system by lance wyman, 1968 based on traditional forms from mexican culture and 60s op-art
the influential graphic designer lance wyman explains some dos and don’ts of wayfinding systems in an article published by webesteem.
minnesota zoo logo and wayfinding system – designed by lance wyman, 1981
‘two basic ways we learn to represent and communicate the objects, actions and feelings in our lives
are with words and images. words are an effective method of communicating complicated interrelated
ideas. it is symbols however that can communicate across the language barriers created by words.‘ LW
mexico city metro identity, designed by lance wyman, 1969
topics covered in the article include: – the language of wayfinding – the value of symbols – navigating different languages – avoiding typical symbol problems – making symbols work harder – wayfinding goals
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