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nendo: mimicry chair installation at london V&A museum
sep 16, 2012
nendo: mimicry chair installation at london V&A museum


‘mimicry chairs’ by nendo
image © daici ano

japanese design studio nendo has conceived a collection of ‘mimicry chairs’ composed of pressed and punched metal and lacquered
white to give it a ghost-like aesthetic. the project’s philosophy is generated through reinterpreting and multiplying a single white
chair in ten different ways, where the series will then appear in ten varying locations throughout the V&A victoria & albert museum
during 2012 london design festival – the experience beginning in the main entrance of the museum. the journey then carries on
throughout the space – positioning the chairs in galleries, staircases and corridors. each design has been carefully created to reflect
and ‘mimic’ the location in which it is placed – poetically communicating the relationship an object shares with its environment.


the chairs are composed of pressed and punched metal and lacquered white to give it a ghost-like aesthetic
image © daici ano


the project’s philosophy is generated through reinterpreting and multiplying a single white chair in ten different ways
image © daici ano


video © CraneTV Video Magazine


the series will then appear in ten varying locations throughout the victoria and albert museum
image © daici ano


the project will run through the 2012 london design festival
image © daici ano


the experience begins in the main entrance of the museum
image © daici ano


the project poetically communicates the relationship an object shares with its environment
image © daici ano


each design has been carefully created to reflect and ‘mimic’ the location in which it is placed
image © daici ano


the chairs in a stacked formation
image © daici ano


the chairs will be positioned throughout galleries, staircases and corridors
image © daici ano


a chair hanging from the ceiling
image © daici ano


the audience is able to experience the designs throughout the museum
image © daici ano

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