nouvelle vague exhibition : milan design week 2011
apr 07, 2011
nouvelle vague exhibition : milan design week 2011


nouvelle vague, the new french domestic landscape
the centre culturel français, milan, italy
april 12 – 17, 2011 (10am to 7pm)
curated by cédric morisset

the centre culturel français presents ‘nouvelle vague, the new french domestic landscape’,
an exhibition featuring work by  A+A cooren, ionna vautrin, pierre favresse, studio nocc and pool.

‘for the first time each of them is presenting completely new creations (free edition prototypes, small production
and new editions) during the milan furniture fair. radically different from each other but united in a spirit of
complicity and solidarity, these designers are outlining the new contours of the french domestic landscape,
whilst their creations form a manifesto for the freedom of expression and to take initiative.’

cédric morisset, curator.
‘souviens toi que tu vas mourir’ (remember that you will die) chair by pool

‘souviens toi que tu vas mourir’ chair is an emblematic monobloc chair reinterpreted as an expression of vanity…
this memento mori represented by a skull acts as a leitmotiv for those who seek the comfort of a chair
and the ceremonial act of being seated. it is made from fiberglass and measures L55 x W50 x H88 cm.


‘souviens toi que tu vas mourir’ (remember that you will die) chair by pool
photo by benjamin ledu


‘wryneck’ side table by pool
made from walnut and cork
photo by benjamin ledu

borrowed from the forest, the trunk ‘wryneck’ uses both the craftsmanship of the veneer and industrial technology
of digital cutting, to find its place in a domestic space, without renouncing its original state.


‘oeil de sorcière’ (witches eye) mirror by ionna vautrin


these mirrors designed by ionna vautrin give the strange and intriguing feeling that someone else is
watching us from the other side. this convex mirror sits on a conical foot concrete like a statue of a
character observing his environment. the mirror is a prototype for french furniture brand moustache.

‘oeil de sorcière’
photo by felipe ribon


‘forêt illuminée’ floor lamp
photo by ionna vautrin

‘forêt illuminée’ floor lamp is meant to be a depiction of two trees intertwined, an imaginary animal,
a cloud hugging the ground… composed of a luminous cocoon wearing two trunks of wood,
this light awakens the imagination. two simple wood cylinders extend as light masts on which lies a
misty lampshade in Tyvek®. the lamp is a prototype for super-ette.



‘perch’ collection, by pierre favresse

the ‘perch’ collection consists of several pieces based on the same construction: a reading chair, coat rack,
rocking chair, chair and desk with integrated light. with this collection pierre favresse wanted to show
a large family of functional working off the same principle.


‘perch’ collection by pierre favresse
photo by benjamin ledu


‘jean’ clock’ by pierre favresse
photo by benjamin ledu

time and life are inextricably linked – we feel the pressures of time in our daily lives more and more.
with this design pierre favresse wanted to encase time within a delicate white cloud of glass.
inside the bubble, time is magnified, protected and cared for. each clock is hand-made glass,
blown with a single breath, each one unique – just as each of our lives are.
‘jean’ is favresse’s girlfriend, someone who reflects the idea of something powerful, yet packaged in a fragile envelope –
a girl you want to take care of, yet who is free and lives to her own rhythm – just like time, just like life.
‘jean’ is a prototype for super-ette.



‘torii’ stool by A+A cooren

the form of A+A cooren’s ‘torii’ stool is drawn from that of the traditional japanese shrine gate,
made from ash and oak wood. the furniture object can fit into any small space, and can be also used as an ottoman.
the shelf under the comfortable curved seat can be used as a storage space for magazines or books.
the project is sponsored by pdpora MSAA.


‘torii’ stool
photo by anthony girardi


‘hyppo’ lamp
photo by A+A cooren

‘hyppo’ is a series of lamps attached to a magnetic spindle. designed by A+A cooren the rounded glass volume
of the lamp with reflective metal calyx stays stable by the pull of magnetism.


‘metal band’ shelves by A+A cooren
photo by A+A cooren

influenced by a children’s rubber-band toy gun, the wooden shelves of A+A cooren’s design are affixed to
vertical tube legs by a large metal band. by combining the module elements, the height and width are easily customizable.
the project is sponsored by podpora MSAA.

‘rush’ chair by NOCC
photo by benjamin ledu

covered entirely with straw through means of a traditional rushing technique, the ‘rush’ chair by NOCC
can strongly be associated in popular culture with traditional peasant furniture. it has an inner steel structure,
with an overall shape that is no longer restricted to the bulky aesthetics of the past.

‘in barely 3 years, the french design market has seen more editors and design galleries emerge than
over the the ten years (ymer & malta, next level galerie, fat galerie, galerie BSL, galerie gosserez, etc…).
in very little time, their pioneering work, production, and commercialisation of new object and furniture
collections has permitted a new generation of designers to stand out and become visible. their work has also
given this new wave confidence. now uninhibited, polyglot and entrepreneurial,  they take risks, auto-produce
and are opening out to the world. from amongst these numerous new faces,  five of which will be presented at
this exhibition.’

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