pentagram: new york city's redesigned parking signs
jan 31, 2013
pentagram: new york city's redesigned parking signs


pentagram: new york city’s redesigned parking signs

 

 

working with the new york city department of transportation, pentagram‘s michael bierut and his team
have created a new, simplified design for the city’s street parking signage that is more easily understood
by drivers and residents.

 

the project introduces a consistent, simplified layout that cuts back on the number of words and colors and
adds some much-needed white space, the design divides the signs into two sections, one for commercial
vehicles (still in red), the other for passenger vehicles (in green) – with the number of parking hours allowed
is prominently placed in a reversed-out box at the top left of the sign. 

 

 

new york city’s redesigned parking signs

 

 

as the existing signs were densely packed with information that was wordy and hard to follow;
typography was centered and set in all caps in various fonts and sizes, making it difficult for
the eye to scan.

 

 

‘no standing anytime’ sign

 

 

scale and context

 

 

before and after

 

 

design process

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