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laferrari's unseen concepts: project F150 by ferrari
original content
mar 18, 2013
laferrari's unseen concepts: project F150 by ferrari


the unseen concepts of laferrari: project F150
image courtesy ferrari

 

 

in part one of this two part series, designboom travels to maranello to attend the grand opening of ‘ferrari supercar –
tecnica. design. mito’ exhibition at museo ferrari -  taking an exclusive look into the vehicle concept development,
1:1 scale prototypes and study models illustrating the birth of ‘laferrari’. originally unveiled at the 2013 geneva international
motor show,
the installation recounts the technical contents and the history of style – explaining in detail the path that
has been traversed from the 1984 GTO production model – to the first concept and final iteration of the car. preceding
the ‘ferrari enzo’ which launched in 2002, the new supercar combines formula one performance and sustainability with
ferrari’s first ever hybrid powertrain – a HY-KERS system that delivers 963 horsepower from its V12 engine and its
two electric motors.

 

 

the unseen concepts of laferrari: project F150 – may 2011
image © designboom

 

 

project F150 – ‘tensostruttura’ front view, may 2011
image © designboom

 

 

project F150 – ‘tensostruttura’ front 3/4 view, may 2011
image © designboom

 

 

project F150 – ‘tensostruttura’ side view, may 2011
image © designboom

 

 

project F150 – ‘tensostruttura’ tail light rear detail, may 2011
image © designboom

 

 

project F150 – ‘manta’ rear detail, may 2011
image © designboom

 

 

project F150 – ‘manta’ front end, may 2011
image © designboom

 

 

project F150 – ‘manta’ side view, may 2011
image © designboom

 

 

project F150 – ‘manta’ rear end, may 2011
image © designboom

 

 

project F150 – ‘manta’ 3/4 rear end, may 2011
image © designboom

 

 

project F150 – ‘manta’, may 2011
image © designboom

 

 

project F150 – ‘manta’ headlight detail, may 2011
image © designboom

 

 

project F150 – front end
image © designboom

 

 

project F150 – side view ( clay side )
image © designboom

 

 

project F150 – rear end
image © designboom

 

 

project F150 – rear 3/4 side view ( finished side )
image © designboom

 

 

project F150 – clay detail rear end
image © designboom

 

 

project F150 – clay excavation detail
image © designboom

 

 

project F150 – ferrari badging on clay scale model
image © designboom

 

 

project F150 – 1:1 study scale model
image © designboom

 

 

project F150 – ‘laferrari’ final model, august 2012
image © designboom

 

 

project F150 – ‘laferrari’ final model
image © designboom

 

 

project F150 – ‘laferrari’ final model, august 2012
image © designboom

 

 

project F150 – ‘laferrari’ seat prototype
image © designboom

 

 

project F150 – ‘laferrari’ interior textile selections
image © designboom

 

 

project F150 – ‘laferrari’ sketches
image © designboom

 

 

luca di montezemolo, president of ferrari
portrait © designboom

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