yves béhar: designboom interview

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yves béhar: designboom interview

Jun 20, 2005

first image
l: yves béhar
r: awbone wireless headset with noise cancellation for aliph, 2004

was born in 1967 in lausanne and grew up in switzerland
(german motherand turkish father).
he studied industrial design in europe and the US, and holds a
B.S. of industrial design from the art center college of design in
pasadena, california. from 1992 he worked three years at design firm
lunar and three before that at frog design in silicon valley,
developing product identities with clients such as apple computers,
hewlett packard and silicon graphics.
in 1999 in he founded the design studio ’fuseproject’.
recent clients include birkenstock, herman miller, swarovski, MINI,
nike, toshiba, hussein chalayan and hewlett packard.
his designs have been recognised with numerous
awards, such as the chicago athenaeum good design award in 2004
as well as the IDEA/business week gold excellence award in 2003,
just to name a few. currently the san francisco MoMA exhibits a
solo show of béhar’s diverse work, a ‘futurespective’ which spans
products, fashion, graphics, packaging, environments, and strategy.

see more on
http://www.fuseproject.com

designboom interviewed yves béhar on june 20, 2005.
read the article here

db: does your approach to designing change with each
project - or do you approach each client with the same
basic philosophy?
designers can fight any battle with one methodology or point of view;
scale, functionality, technology, and manufacturing processes can
all be adapted to different projects.
the only basic philosophy is that our approach has to be relevant,
and our methodology is about building contents and ideas,
designing from the inside out, rather than applying a style or
visual signature to everything we touch.
rather than selling a specific idea of what beauty is or is not,
products will be more personal, customized and unique.

leeji choi

06.20.05

yves behar (30 articles)

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yves behar (30 articles)

fuseproject: game - golf's new digital experience

using sensor technology to track movement and transmit data 'game golf' tracks how your play evolves (read more)

fuseproject / yves behar: NIVEA rebranding

the new design language for the world's largest skincare brand, draws references from NIVEA's blue tin, (read more)

yves behar: sodastream source new collection

now you can make your own sparkling water from the comforts of your home while helping the environment (read more)

yves behar: ouya console

the android-based hackable game console for new startup ouya would be open to all developers for game (read more)

fuseproject: big jambox

the new bluetooth speaker/speakerphone is a larger and updated version of the original 'jambox', (read more)

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