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italian digital: simone biffi, mirco pasqualini, nicola stumpo. the italians were latecomers to the brave new world of digital design ..................................
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| simone biffi | |||
simone biffi (22) has a technical diploma, but has always loved drawing. he originally worked in construction in his native town bergamo, but then he discovered a world which wasnt subjected to the laws of physics and has been involved in web design ever since. he now collaborates with communities like designiskinky.com, k10k.com, surfstation.lu and for the past three years he has been art director with inferentia, a new media agency in milan, whose clients include alfa romeo and ferrero. this last year biffi won the' bardi web award', the 'mediastar internet award' and the 'internet key award' and was invited to show his work entitled chaos & communication at the 10th biennale of artists in sarajevo. his personal work is not limited to esthetic research. he tries to find a simple communication within complexity, while focussing on experiments to countert the proliferation and omnipresence of confused and redundant expressions. 'people dont need many more services,' says biffi, 'but easy concepts and a familiar ambient. antiweb (his latest work) is not a war against the web. it is a pretty unusual way of understanding navigation, a way of experiencing an experiment.' --- personal site : http://www.troopdesign.com agency : http://www.inferentia.it --- / back to the article --- ------- monthly designboom newsletter ------- ------- ? comments and contact us ? ------- |
![]() simone biffi ![]() design by simone biffi, 2001 ![]() design by simone biffi, 2001 ![]() design by simone biffi, 2001 |
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