give the gift of the earth - designboom

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earth

name of design: give the gift of the earth
design by: HyukJun Kwon from korea

give the gift of the earth

please find the nature’s color

designer's own words:

file 1 We cannot have given up our inherited nature for modern industrialization and neither vice versa. Barcodes stand for industrialization and trees stand for nature, with which I attempt to visualize their balanced co-existence in a form of a gift box. This implies 'Give a tree present to the earth'. ------------------------------------------------- file 2 Like the relationship between bird and tree, human and nature cannot exist alone without each other. We long for Christmas with white snow covering all over places, also for a pretty colorful bird singing on a tree, but all these are disappearing while nature is being destroyed by pollution and destruction. I attempt to deliver a message, 'Give nature back its own color'

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