designer's own words:Name: Pillow armchair Concept: My aim was to design a physically and visually comfortable armchair for the residential market. The name, pillow, refers to the smooth and soft comfort, just like in bed. The chair had to be inviting, welcoming, open, familiar, recognizable, reliable, homely and comfortable. Target group: internationally oriented aged between 35-65 years particularly women but men also with an interest in lifestyle, luxury brands and interior decorating with a discreet, serious and exclusive taste strong awareness of quality Structure: The seating has sandwich structure with plastic sheets inside. The seating shell is from one flat piece which can be folded up and fixed with zippers. Two cushions are added for more comfort.