london 100% design 2001: the biggest report ever seen on the web .................................................................................................................................

......................... shop .................. competitions .............. education ................ interviews ................... snapshots ................... history .......... contemporary




THE IDEM GROUP

idem set a unique brief to several designers, to look at the new flexible working, patterns which are evolving.


'polo' re-launch of the chair designed by robin day
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'light' multiple arrangement of seating,
design by paul logan

'move' desk by paul logan

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'micro office', a system that can grow, shrink,
rotate and run away... by ab rogers
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'case' from the classroom to the workplace
design by paul croft
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'public surface', public furniture system, design by quinine (alessandro confalonieri e ian johnston)
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'rat' , rogue ambience table, design by kdr and dominique robson

'rat' allows its user the opportunity to fool those he/she is phoning, that their situation is different to their true location.
been working late again while everyone else goes drinking, deadlines meant you've missed going on a long summer holiday?
simply select the background sound of your choice, phone your friends, family and colleagues and let them know how full your life is.
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