historically
collecting rubber stamps is an ancient japanese tradition,
where nearly every historical monument has been thoughtfully
kitted-out with a rubber stamp station. there are stamp pads
at train stations, temples and shrines. many people in japan collect
stamps from the places they visit. catalogues, guides an alike
have reserved a space where to add these stamps. this idea was
adopted by the tokyo designer’s week organization.


‘love for the environment
the ‘love for the environment’ campaign was started
by the acclaimed musician ryuichi sakamoto in a bid to
raise awareness and a link between design and
environment. the' tokyo design week asked more than 100
designers to come up with a stamp that depict their interpretation
of ‘love’. ca. 70 stamps by japanese architects and designers,
and another 30 by international artists.

during the design week, all the main venues, galleries and shops
offered ‘eco-bags’, blank ecologically -friendly plastic bags
that visitors could use to collect the many different designs by
stamping the various ‘love’ artworks on their bags as they
made their way around each show.


green energy for the shows
the revenue of bag sales was used to sustain the campaign and
to purchase green energy from tokyo electric power company
to supply the main venue of 100% design with green energy.