venice biennale 2001. photoreport on the 49th art exhibition ...............................................................................................................................................

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santiago sierra (madrid, 1966) spanish artist santiago sierra was seeking 200 persons originating from africa, asia or eastern europe with dark hair (black or chestnut) to take part in an ‘action’ that took place on 6th June, the first day of the vernissage. at the corderie in the Aarsenale sierra bleached the immigrants’ hair to obtain a 'straw' effect and to invite the spectator to reflect upon the ambiguity inherent in the concepts of identity and otherness sierra intends highlighting the absurdity of all economic activities by offering payment for the non-productive labour provided by the immigrants. santiago sierra explains his work to the 'hair designers' and 'extras' 'monkey drummer', video 2001 by chris cunningham '200 personas remuneradas para se tenidas de rubio', 2001

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