iberia economy and business class redesign by mormedi
iberia economy and business class redesign by mormedi iberia economy and business class redesign by mormedi
feb 13, 2013
iberia economy and business class redesign by mormedi

‘iberia economy and business class redesign’ by mormedi



based on a set of final strategic guidelines, madrid-based design studio mormedi has developed the monuments and seats
of the business and economy class cabins for spanish airline iberia’s new A330 and A340 aircraft. decisions were followed by
an extensive study focused on finding an optimal balance between density and passenger comfort as well as the correct
segmentation for the different classes – creating additional space for four more business seats with a 96 inch flat bed,
improved privacy, aisle access for all passengers, more storage space and a bigger interactive touch screen while maintaining
the same cabin space. through the process, product strategy and ‘look and feel’ scenarios defined solutions to provide
the perfect balance between maximum efficiency, passenger experience and brand value.



business class cabin detail



business class side table view



business class table configuration



business class window view



iberia – revolutionises its commercial offering with all-new seating sections
video courtesy mormedi

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airplane design (63 articles)