speedX unicorn luxury smart road bicycle at CES 2017speedX, the tech company whose first smart bike became the most-funded bicycle project on kickstarter, is back with its latest luxury smart road bike: the ‘unicorn’. announced during CES 2017, the california-based bicycle manufacturer has packed in a host of features which it claims will take the biking experience to the next level. one of the things the comany champions itself on is the built-in 2.2-inch screen cycling computer, which displays data clearly in real-time: segment time; cadence; HBR, speed, calories, altitude, GPS, distance, weather, slope and more.

speedX unicorn bicycle designboom
all images © speedX

 

 

looking towards the bike industry, changes have been few and far in between recently. it is dominated by some juggernauts, but they are too big to make a difference or bring some innovations in this industry. that’s why in 2014, cycling enthusiasts tony li and jam gao started speedX, hoping to bring hi-tech changes to the traditional bike. they first released an app for cycling enthusiast that proved immediately popular (almost one million users). then came a bike computer that turned normal bikes into smart bikes (successfully surpassed its funding target on indiegogo). and in march this year, speedX launched its first smart bike, the ‘leopard’, which became the most funded bike project on kickstarter.

speedX unicorn bicycle designboom
in-house built ‘vibration control system’ increases comfort when riding

 

 

while speedX found success on its first product, the process has been long and arduous. they had to triple its R&D staff after the campaign and even purchased a factory to handle its own manufacturing. with so much money raised, orders have been far over the californian company’s expectation. but it managed to ship out all the orders before this new campaign, while some other companies didn’t deliver.

speedX unicorn bicycle designboom
first road bike with integrated power meter

 

 

‘with speedX, we have found a fine balance between the bike’s performance and its price, which means making the smart road bike affordable for most people. if you compare our bike with same configuration bike from the market, ours costs half as much. and our bikes are much smarter than others. also, we have focused on the online business which avoids the agency system and brings the best price to the customer directly,’ comments raggy lau, speedX’s head of global marketing.

speedX unicorn bicycle designboom
all hidden wire design

 

 

speedX comfortably surpassed it’s latest funding target on kickstarter for the ‘unicorn’ in just a matter of days, which can be viewed in detail here.

speedX unicorn bicycle designboom
one of the lightest framework in the world

speedX unicorn bicycle designboom

speedX unicorn bicycle designboom

speedX unicorn bicycle designboom

    have something to add? share your thoughts in our comments section below.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    technology news