‘lemons’ from ‘one third’ by klaus pichler, 2012 place of production: limassol, cyprus cultivation method: outdoor plantation time of harvest: october – february transporting distance: 2.050 km means of transportation: ship, truck carbon footprint (total) per kg: 0,72 kg water requirement (total) per kg: 448 l price: 1,99 € / kg
austrian artist klaus pichler has developed ‘one third’, a highly legible photographic commentary of the connection between the individual wastage of food and globalized food production after learning the UN finding that one third of the world’s food supply is left to rot. a vast selection of foods are set in bouquet-like arrangements and photographed as they begin to naturally disintegrate. pichler captured the colorful and putrid images in a classical still-life composition, the simplicity of the black background and direct lighting, enhancing the detail and variation of color observed in the decomposition of each product.
accompanying each of the images in ‘one third’ a description of the decayed food stuff. the photos of the thrown-away items are further clarified by the artist’s inclusion of the place of production, cultivation method, time of harvest, transporting distance, means of transportation, carbon footprint, water requirement, and price of the products. with the series pichler conducts a critique of consumerist behavior and raises public awareness of the great quantity of food waste occurring worldwide.
read more about the artist’s project ‘one third’ here.
‘water melon’ place of production: pilar de la horadada, alicante, spain cultivation method: outdoor plantantion time of harvest: june – august transporting distance: 2.442 km means of transportation: truck carbon footprint (total) per kg: 0,54 kg water requirement (total) per kg: 1490 l price: 0,99 € / kg
‘carrots’ place of production: tuvaila, arumeru, tanzania cultivation method: outdoor plantation time of harvest: all- season transporting distance: 6.068 km means of transportation: aircraft, truck carbon footprint (total) per kg: 6,59 kg water requirement (total) per kg: 24 l price: 39,95 € / kg
‘strawberries’ place of production: san giovanni lupatoto, verona, italy cultivation method: foil green house time of harvest: june – october transporting distance: 741 km means of transportation: truck carbon footprint (total) per kg: 0,35 kg water requirement (total) per kg: 348 l price: 7,96 € / kg ‘potatoes’ place of production: hevel modiin, israel cultivation method: outdoor plantation time of harvest: june – september transporting distance: 2.471 km means of transportation: ship, truck carbon footprint (total) per kg: 0,38 kg water requirement (total) per kg: 289 l price: 1,25 € / kg
‘jelly’ place of production: karachi, pakistan production method: factory production time of production: all- season transporting distance: 6.629 km means of transportation: truck carbon footprint (total) per kg: 1,95 kg water requirement (total) per kg: 8 l price: 23,40 € / kg
‘flour’ place of production: chelyabinsk, ural, russia cultivation method: factory production time of harvest: all- season transporting distance: 3.873 km means of transportation: truck carbon footprint (total) per kg: 1,30 kg water requirement (total) per kg: 1854 l price: 0,99 € / kg
‘pre- fried vegetable sticks’ place of production: reken, germany production method: factory production time of production: all- season transporting distance: 1.030 km means of transportation: refridgerated truck carbon footprint (total) per kg: unknown water requirement (total) per kg: unknown price: 11,96 € / kg
‘instant whipped cream’ place of production: balmazujvaros, hajdu-bihar, hungary production method: factory production time of production: all-season transporting distance: 460 km means of transportation: truck carbon footprint (total) per kg: 8,07 kg water requirement (total) per kg: unknown price: 0,99 € / kg
left: ‘cherries’; place of production: santiago de chile, chile; cultivation method: outdoor plantation; time of harvest: november to december; transporting distance: 12.500 km (linear distance); means of transportation: aircraft, truck; carbon footprint (total) per kg: 13,49 kg; water requirement (total) per kg: 1166 l; price: 3,90 € / kg right (top): blackberries place of production: tuxpan, jalisco, mexico cultivation method: outdoor plantation; time of harvest: october – june; transporting distance: 9.900 km; means of transportation: aircraft, truck; carbon footprint (total) per kg: 11,97 kg; water requirement (total) per kg: 40 l; price: 15,92 € / kg right (bottom): ‘grapes’; place of production: trujillo, la libertad, peru; cultivation method: outdoor plantation; time of harvest: october – march; transporting distance: 11.000 km; means of transportation: aircraft, truck; carbon footprint (total) per kg: 11,89 kg; water requirement (total) per kg: 652 l; price: 3,49 € / kg
‘beef’ place of production: fladnitz an der teichalm, austria production method: animal farm time of production: all- season transporting distance: 124 km means of transportation: truck carbon footprint (total) per kg: 13,33 kg water requirement (total) per kg: 5640 l price: 15,99 € / kg
‘pineapple’ place of production: guayaquil, ecuador cultivation method: outdoor plantation time of harvest: all- season transporting distance: 10.666 km (linear distance) means of transportation: aircraft, truck carbon footprint (total) per kg: 11,94 kg water requirement (total) per kg: 360 l price: 2,10 € / kg
‘eggs’ place of production: kolontar, hungary production method: factory production time of production: all- season transporting distance: 196 km means of transportation: truck carbon footprint (total) per kg: 5,82 kg water requirement (total) per kg: 3061 l price: 1,39 € / kg
‘instant mashed potatoes’ place of production: stavenhagen, germany production method: factory production time of production: all- season transporting distance: 857 km means of transportation: truck carbon footprint (transport) per kg: 0,3 kg water requirement (total) per kg: unknown price: 6,60 € / kg
‘barbecue sausage’ place of production: herdecke, germany production method: factory production time of production: all- season transporting distance: 944 km means of transportation: truck carbon footprint (total) per kg: 5,03 kg water requirement (transportation) per kg: 1 l price: 9,50 € / kg
‘apple’ place of production: sao paolo, brazil cultivation method: outdoor plantation time of harvest: november – december transporting distance: 10.150 km means of transportation: aircraft, truck carbon footprint (total) per kg: 11,05 kg water requirement (total) per kg: 434 l price: 1,69 € / kg
left: ‘milk’; place of production: knittelfeld, austria; production method: factory production; time of production: all- season; transporting distance: 202 km; means of transportation: truck; carbon footprint (total) per kg: 0,97 kg; water requirement (total) per kg: 488 l; price: 0,99 € / kg right: ‘cheese’ place of production: signau, switzerland; production method: factory production; time of production: all- season; transporting distance: 871 km; means of transportation: truck; carbon footprint (total) per kg: 8,65 kg; water requirement (total) per kg: 3646 l; price: 36 € / kg
‘cauliflower’ place of production: finistere, bretagne, france cultivation method: outdoor plantation time of harvest: june – october transporting distance: 1.784 km means of transportation: truck carbon footprint (total) per kg: 0,44 kg water requirement (total) per kg: 295 l price: 0,99 € / kg
via crackajack
FOOD ART (219)
PRODUCT LIBRARY
a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.