wirtschafts woche advertisement with hanging life-size people puppets image © designboom

on may 8th designboom spotted this wirtschafts woche advertisement at frankfurt airport.

wirtschafts woche started in 1926 as a business weekly publication. with a readership of 79 % male and of whom 67% are between the ages of 30 and 59,  it is germany’s second leading economy publication.

the ad says (in german) ‘in order to keep on top of things you need to read’ image © designboom

wirtschafts woche advert at frankfurt airport close-up image © designboom

wirtschafts woche advert at frankfurt airport image © designboom

wirtschafts woche advert at frankfurt airport image © designboom

wirtschafts woche advert at frankfurt airport reading… image © designboom

wirtschafts woche advert at frankfurt airport image © designboom