adrian van hooydonk on BMW serie 6 LED technology

clay model in the BMW museum in munich
image © designboom 



clay model
image © designboom




sketch


the new BMW 6 series coupe interprets classic coupe features in a most exclusive and luxurious form.
flowing lines and athletically modeled surfaces define the body of the BMW 6 series coupe introducing an air of sensuous sporting flair.



hand rendering of coupe


when viewed from the side, the BMW 6 series coupe looks elegantly stretched and well-toned with taut proportions.



prototyping
image courtesy BMW



BMW 6er coupé with adaptive LED headlights
image courtesy BMW

born in the netherlands, adrian van hooydonk studied at delft polytechnic university in holland and later at the art center europe in vevey, switzerland, 

until 1992. from there he came to munich, where he joined BMW as a designer. in the year 2000 he went to california to work for the BMW group
subsidiary designworksUSA. he was director of the internationally renowned design agency from 2001 to 2004.
then, under chris bangle as the BMW group’s head of design, he became head of the brand design studio for BMW automobiles.
the BMW 6 series and 7 series lines clearly bear the hallmark of van hooydonk’s design influence, as do the Z9 concept car, the BMW concept CS
(unveiled in 2007) and the M1 hommage study.

 

over the past 60 years or so, the iF design award of the international forum design has emerged as one of the highest seals
of approval for outstanding design achievements. this year once again, manufacturers and designers from 48 countries submitted
a total of 4,322 entries for the coveted award. the panel of judges, made up of internationally recognised design experts,
deemed 1,218 submissions worthy of an award. the iF design awards 2012 were presented at BMW welt.

about the munich creative business week

this newly initiated series of events is committed to a clear-cut goal: to encourage high-calibre, in-depth debate on design issues and concepts.
to this end, the planned annual MCBW aims to stimulate an interdisciplinary design discourse and bring together creative and business professionals
from around the world in the bavarian capital. this year’s MCBW programme comprises more than 90 events, which will be ongoing across the entire
munich metropolitan area until 12 February. here BMW welt assumes a special role in more ways than one: as the location of the MCBW press office
it is a central hub of information on all aspects of the design event, while also serving as the location partner for various MCBW events.
in addition to hosting the presentation of the iF design awards, BMW welt was also the venue for the MCBW launch ceremony.