fujitsu mobile phone design award 09
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fujitsu mobile phone design award 09
under the theme 'mobile phones for 2011' roughly 2,000 submissions were received
throughout june
and july, from which a total of 24 winning entries have been selected: one grand prize, two runner-up
prizes (one per category), six judge's special awards (one per judge), and 15 honorable mentions.
the panel of judges included product designer mr. toshiyuki kita, art director mr. manabu mizuno,
nikkei design magazine's chief editor mr. kazuya shimokawa, and the japan design association's
chairman, art director mr. katsumi asaba. the fujitsu mobile phone design award 2009 was organized
in collaboration with the NPO japan design association. the nine winning designs - grand prize,
runner-up prizes, and judge's special awards - were on display at 100% design tokyo.
'gesture' by jin-gwon go
with advances in graphic user interfaces, functions become icons for easy use.
the design features an interface that can be operated according to the user's
hand gestures when operating the mobile.
'gesture' by jin-gwon go
prototype image © designboom
'gesture' by jin-gwon go
('gesture' by jin-gwon go won the grand prize)
'soap' by YAN
a mobile phone designed for children to promote the idea that well-being is tied to cleanliness.
'soap' by YAN
prototype image © designboom
('soap' by YAN won the runner-up prize in the practical category)
'fold-a-phone' by hanna sahlen / sachiko munakata
a paper-thin handset that can be folded into a compact shape and
unfolded for use as a phone.
'fold-a-phone' by hanna sahlen / sachiko munakata
prototype image © designboom
this project uses muiro-ori folding
('fold-a-phone' by hanna sahlen / sachiko munakata won the runner-up prize of the dream category)
'adjustick' by izumi tanaka
a stick-like design that displays the minimal information through simple manipulation.
it also projects a usable screen and keyboard
'adjustick' by izumi tanaka
prototype image © designboom
'adjustick' by izumi tanaka
image © designboom
'adjustick' by izumi tanaka
('adjustick' by izumi tanaka won the judge's special award by toshiyuki kita)
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
multiple mobile phones that can be connected and used as one. this enables one
phone to share its battery's charge with another, or for several to be joined together
to form one large screen.
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
prototype image © designboom
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
('osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka won the judge's special award by manabu mizuno, art director)
'chamelephone' by hiroyuki tabuchi
the mobile phone's body can mimic and take on the texture of the surface that it is placed on.
'chamelephone' by hiroyuki tabuchi
prototype image © designboom
'chamelephone' by hiroyuki tabuchi
('chamelephone' by hiroyuki tabuchi won the special award by kazuya shimokawa, chief editor of nikkei design magazine)
' F-circle' by yuji ito
the design's distinctive and timeless appearance is a departure from the typical
rectangular mobile shape.
'F-circle' by yuji ito
prototype image © designboom
' F-circle' by yuji ito
'F-circle' by yuji ito
prototype image © designboom
'F-circle' by yuji ito
('F-circle' by yuji ito won the judge's special award by katsumi asaba, chairman of japan design association)
'kaora' by wataru igarashi
'screens have to be flat' - the goal of this design was to break convention and create
a distinctive design allowing user-friendliness previously unheard of.
'kaora' by wataru igarashi
prototype image © designboom
'kaora' by wataru igarashi
('kaora' by wataru igarashi won thejudge's special award by hideyuki saso, corporate senior vice president, fujitsu limited)
'amoeba phone' by kwak yeon
the entire surface of the mobile phone is a touchscreen, increasing usability, while
its interior concave shape is designed to fit the user's face when they are talking on the phone.
'amoeba phone' by kwak yeon
prototype image © designboom
'amoeba phone' by kwak yeon
('amoeba phone' by kwak yeon won the judge's special award by kimitaka kato, president of fujitsu design limited)
another new fujitsu design was on display, whose screen and keyboard pulls apart to
be used separately. it uses magnets to connect the two pieces in the desired configuration.
a similar concept went into production : fujitsu separate keitai F-04B
and july, from which a total of 24 winning entries have been selected: one grand prize, two runner-up
prizes (one per category), six judge's special awards (one per judge), and 15 honorable mentions.
the panel of judges included product designer mr. toshiyuki kita, art director mr. manabu mizuno,
nikkei design magazine's chief editor mr. kazuya shimokawa, and the japan design association's
chairman, art director mr. katsumi asaba. the fujitsu mobile phone design award 2009 was organized
in collaboration with the NPO japan design association. the nine winning designs - grand prize,
runner-up prizes, and judge's special awards - were on display at 100% design tokyo.
'gesture' by jin-gwon go
with advances in graphic user interfaces, functions become icons for easy use.
the design features an interface that can be operated according to the user's
hand gestures when operating the mobile.
'gesture' by jin-gwon go
prototype image © designboom
'gesture' by jin-gwon go
('gesture' by jin-gwon go won the grand prize)
'soap' by YAN
a mobile phone designed for children to promote the idea that well-being is tied to cleanliness.
'soap' by YAN
prototype image © designboom
('soap' by YAN won the runner-up prize in the practical category)
'fold-a-phone' by hanna sahlen / sachiko munakata
a paper-thin handset that can be folded into a compact shape and
unfolded for use as a phone.
'fold-a-phone' by hanna sahlen / sachiko munakata
prototype image © designboom
this project uses muiro-ori folding
('fold-a-phone' by hanna sahlen / sachiko munakata won the runner-up prize of the dream category)
'adjustick' by izumi tanaka
a stick-like design that displays the minimal information through simple manipulation.
it also projects a usable screen and keyboard
'adjustick' by izumi tanaka
prototype image © designboom
'adjustick' by izumi tanaka
image © designboom
'adjustick' by izumi tanaka
('adjustick' by izumi tanaka won the judge's special award by toshiyuki kita)
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
multiple mobile phones that can be connected and used as one. this enables one
phone to share its battery's charge with another, or for several to be joined together
to form one large screen.
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
prototype image © designboom
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
'osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka
('osusowa keitai / sliced-up phon' by kan yasuma, yo ishigaki, yoshihisa tanaka won the judge's special award by manabu mizuno, art director)
'chamelephone' by hiroyuki tabuchi
the mobile phone's body can mimic and take on the texture of the surface that it is placed on.
'chamelephone' by hiroyuki tabuchi
prototype image © designboom
'chamelephone' by hiroyuki tabuchi
('chamelephone' by hiroyuki tabuchi won the special award by kazuya shimokawa, chief editor of nikkei design magazine)
' F-circle' by yuji ito
the design's distinctive and timeless appearance is a departure from the typical
rectangular mobile shape.
'F-circle' by yuji ito
prototype image © designboom
' F-circle' by yuji ito
'F-circle' by yuji ito
prototype image © designboom
'F-circle' by yuji ito
('F-circle' by yuji ito won the judge's special award by katsumi asaba, chairman of japan design association)
'kaora' by wataru igarashi
'screens have to be flat' - the goal of this design was to break convention and create
a distinctive design allowing user-friendliness previously unheard of.
'kaora' by wataru igarashi
prototype image © designboom
'kaora' by wataru igarashi
('kaora' by wataru igarashi won thejudge's special award by hideyuki saso, corporate senior vice president, fujitsu limited)
'amoeba phone' by kwak yeon
the entire surface of the mobile phone is a touchscreen, increasing usability, while
its interior concave shape is designed to fit the user's face when they are talking on the phone.
'amoeba phone' by kwak yeon
prototype image © designboom
'amoeba phone' by kwak yeon
('amoeba phone' by kwak yeon won the judge's special award by kimitaka kato, president of fujitsu design limited)
another new fujitsu design was on display, whose screen and keyboard pulls apart to
be used separately. it uses magnets to connect the two pieces in the desired configuration.
a similar concept went into production : fujitsu separate keitai F-04B
It clearly denotes why japanese mobile makers struggling in world market. Its not only just abt market strategy, technology, branding, but degenerating aesthetics.
watsoever 11.15.09
They're not all bad... I like the "Amoeba phone", the "sliced-up phone" and the "adjustick", the rest of them are so-so in my view. And wtf is that "Kaora" about??? It looks like something from a sci-fi movie (a spaceship remote?) rather than something I'd use to call someone with.
remboman 11.15.09
I found most of them very interesting. obviously many don't look very usable on the long run or anyway hard to fit in the production cycle, but geez, it's a design contest, the point is exactly to push concepts further on.
I don't understand the negativity I often see in the comments on this blog.
anyway, my favourite of these designs would probably be the F-circle and Adjustick. the chamelephone seems interesting but they didn't show the UI so it's hard to say, could be just a brick that reflects things..
great also the fujitsu separate f-04b
I don't understand the negativity I often see in the comments on this blog.
anyway, my favourite of these designs would probably be the F-circle and Adjustick. the chamelephone seems interesting but they didn't show the UI so it's hard to say, could be just a brick that reflects things..
great also the fujitsu separate f-04b
michel 11.15.09
yes, exactly. a design contest!
anything new here? innovative? nope. Most of concepts here's been done already long ago. Even some of concepts i've seen more than 5 years ago.
In add, as i said, most of it looks failed aesthetically. dreary.
anything new here? innovative? nope. Most of concepts here's been done already long ago. Even some of concepts i've seen more than 5 years ago.
In add, as i said, most of it looks failed aesthetically. dreary.
watsoever 11.15.09
The "I saw this 5 years ago " comment is interesting - 5 years ago the mobile market was still figuring out the physical aspects - would slider phones be accepted outside of asia, camera phones were finally entering the US market, and Nokia was trying to enter the flip phone market.
Now in just a few 5 years the industry has moved on to UI,OS, and computing power - something that most of these physical models may have a hard time expressing.
Now in just a few 5 years the industry has moved on to UI,OS, and computing power - something that most of these physical models may have a hard time expressing.
mxs 11.16.09
This exhibition is very interesting.
Of course these ideas are concepts and not products, but to me they seem innovative approaches.
Of course these ideas are concepts and not products, but to me they seem innovative approaches.
Yves 11.16.09
A couple of these phones do interest me (adjustik, magnet-attached shone), but most of them just seem like an overly complicated way to do less than any smartphone today can do.
aeiluindae 11.17.09
interesting but not easy to use
adams 11.17.09
For me as a designer ;very interesting!
This is ofcourse only concepts to illustrate possible angles or functions to future products NOT a new collection from fujitsu! -inspiration like concept cars or haute couture in fashion, not ready-to-wear
And you did probably not see this five years ago -because then it would probably be in production by now...
This is ofcourse only concepts to illustrate possible angles or functions to future products NOT a new collection from fujitsu! -inspiration like concept cars or haute couture in fashion, not ready-to-wear
And you did probably not see this five years ago -because then it would probably be in production by now...
Julie 11.19.09
roger arquer studio: birdland
design | 11.24.09
making reference to the iconic shape of the birdhouse, each of the 15 birdhouses which make-up 'birdland' has it's own identity, and when put together, form a family.
8
guuum and tutuhigo by 3-1 design
design | 11.12.09
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