advertise with designboom.com

advertise with designboom.com



world's first web-based art, architecture and design magazine,
designboom.com currently has 4,2 million readers monthly.
4 million people who spend their valuable time on designboom can't be wrong.
these are impressive numbers (and real measurable results):
designboom is the most popular web-destination for architects and designers worldwide.

in the 11 years that we've been online designboom has helped some of the world's most respected
companies communicating their work and themselves to our audience in a purposeful manner,
underlining the high profile of their activities.

in 2007 TIME Magazine selected designboom as one of the top 100 design influencers in the world.
designboom was mentioned among 8 online design publications.
google and various internet mapping projects frequently show designboom as one of the most linked-to
publications in the world. we are in the top 5,000 global websites according to alexa.

traffic*

• 140,000 readers daily
• over 2.5 million monthly unique visitors
• over 20 million monthly page views
• over 24,500 articles
• over 225,000 bi-weekly newsletter subscribers
• over 55,000 daily newsletter subscribers
• over 150,000 facebook followers
• over 70,000 twitter followers
[* as of april 2012]

banner formats

designboom offers several options for reaching our audience through banner advertisements
- on a global level
- or geotargeted (local advertising)

unless otherwise noted, ads are displayed in rotation for the length of the agreement,
until the guaranteed amount of impressions is achieved.



SKIN _ BACKGROUND ON THE HOMEPAGE
- premium advertising location
- static images only
- floating image - message always visible even as user scrolls the page


this promotional slot can be sold either through impressions (rotating), or reserved exclusively for a set period of time.






SKIN _ BACKGROUND ON THE ARCHITECTURE SECTION
- premium advertising location on the main architecture page of designboom
- static images only
- floating image - message always visible even as user scrolls the page

this promotional slot can be sold either through impressions (rotating), or reserved exclusively for a set period of time.







INFORMATIVE SIDE BANNER

- banner location: every page of designboom; over the fold
- banner size: 160x600 pixels
- filetypes: static picture, flash files, HTML code








SMART MEDIUM RECTANGLE
- banner location: every page of designboom; over the fold
- banner size: 300x250 pixels
- filetypes: static picture, flash files, HTML code



medium rectangle - main page location



medium rectangle - articles location







TOP LEADERBOARD
- banner location: every page of designboom; over the fold
- banner size: 728x90 pixels
- filetypes: static picture, flash files, HTML code







NEWSLETTER BANNERS

- bi-weekly newsletter

sent twice a month - the first and third monday of each month

banner location: biweekly newsletter - over the fold
banner size: 818x330 pixels
filetype: static picture

sent out to over 225,000 subscribers throughout the world.
this audience is made up of mostly professionals as well as architecture and design enthusiasts.
the newsletter highlights our most popular articles, notable art, architecture and design projects,
and reports from international events, design competition announcements and other news.


- daily newsletter

sent out seven days a week

the daily newsletter reaches 55,000+ subscribers,  mostly people working in professional
architecture and design studios - a must read for innovation managers of companies.
from monday to friday the newsletter lists daily articles. on saturday it features the ten most popular
articles from the past week, while sunday's newsletter follows a specific theme.

it is possible to plan a daily newsletter advertising campaign that best suits you,
for example:
• your ad featured on every saturday newsletter for 1 months
• your ad featured every monday to friday for the first 3 weeks of a specific month

view a sample of the bi-monthly newsletter and daily newsletter.


left: ad space within the daily newsletter
right: ad spaces within the bi-weekly newsletter




RATES
please write to us specifying your ad request.
we can also design a campaign proposal for more integrated advertising exposure.

contact: massimo@designboom.com

please note
• repeat and extended contract advertisers will receive a discount.
• complete impression and click-through reports are available upon request.
• third-party ad servers are welcome.
• ad campaigns can be customized.




OUR ADVERTISING CLIENTS INCLUDE:

AUTOMOTIVE:




BMW, GERMANY
FIAT GROUP, ITALY
INFINITI, JAPAN
MINI, GERMANY
NISSAN, JAPAN
PEUGEOT, FRANCE
RENAULT, FRANCE
PORSCHE, GERMANY



CONSUMER ELECTRONICS:



ALTEC LANSING, USA
FUJISTU, JAPAN
SAMSUNG, KOREA
SANYO, JAPAN
TIVOLI AUDIO, USA
PLANTRONICS, USA



EDUCATION:



CREATIVE ACADEMY, milan, ITALY
ECOLE SPECIALE D'ARCHITECTURE, paris, FRANCE
FULL SAIL UNIVERSITY, florida, USA
HONK KONG POLYTECHNIC, HONG KONG
IED  barcelona, SPAIN
MFA - PRODUCTS OF DESIGN, new york, USA
NATIONAL TAIWAN NORMAL UNIVERSITY, taipei, TAIWAN
PARSONS THE NEW SCHOOL, new york, USA
PIET ZWART INSTITUTE, rotterdam, THE NETHERLANDS
RISD - RHODE ISLAND SCHOOL of DESIGN, USA
SAIC - School of the Art Institute of Chicago, USA
SCUOLA POLITECNICA di DESIGN, milan, ITALY
SOUTHERN CALIFORNIA INSTITUTE of ARCHITECTURE, USA




FAIRS & INSTITUTIONS:



DESIGN ASSOCIATION, JAPAN
DWELL ON DESIGN, los angeles, USA
FIERA MILANO INTERNATIONAL, ITALY
HONG KONG DESIGN CENTRE, HONG KONG
KOREA INSTITUTE OF DESIGN PROMOTION, KOREA
ICEX - INSTITUTO ESPANOL de COMERCIO EXTERIOR – SPAIN
ICFF _ INTERNATIONAL CONTEMPORARY FURNITURE FAIR, new york, USA
IF - INTERNATIONAL FORUM DESIGN, hannover, GERMANY
IFFS - INTERNATIONAL FURNITURE FAIR SINGAPORE
IMM COLOGNE, GERMANY
INTERZUM INTERNATIONAL FAIR, cologne, GERMANY
JAPAN INSTITUTE OF DESIGN, JAPAN
MAD - MUSEUM OF ART AND DESIGN, new york, USA
MAISON & OBJET, paris, FRANCE
MUDAM, LUXEMBOURG
POWERHOUSE MUSEUM, sidney, AUSTRALIA
STOCKOLM FURNITURE FAIR, SWEDEN




FASHION:



HERMES, FRANCE
MB&F, SWITZERLAND
MOLESKINE, ITALY
ONITSUKA TIGER, JAPAN
SWAROVSKI, AUSTRIA
UNIQLO,  JAPAN




HOMEWARE:



AXOR, GERMANY
COLOMBO DESIGN, ITALY
ELECTROLUX, SWEDEN
FLOTOTTO, GERMANY
KARTELL,  ITALY
LAUFEN, SWITZERLAND
ROCA, SPAIN
VELUX, DENMARK















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