ziiiro: gravity + mercury watches

ziiiro: gravity + mercury watches


'gravity' watch, ziiiro
images courtesy of ziiiro



watch manufacturing company, ziiiro have designed 'gravity'
and 'mercury', two pieces that will launch their new collection.

the face of the clock is free of hands and traditional markings,
using a constantly changing interaction of two rings to indicate
the passing of time. the inner circle represents the hour,
while the outer circle represents the minute through a
continuous gradient movement.





the 'gravity' watch includes a patent pending strap,
combining silicone and metal to form a flexible band.
the face of the watch is removable and interchangeable
with any of the six watch strap colors available.









reading the time



color options



conceptual mock-ups



interchanging the watch face and strap


resting on a 24mm stainless steel mesh band, 'mercury'
houses the same clock face in a permanent application.
the watch is available in four color combinations:
black metal and magenta, black metal and blue, chrome and magenta,
and chrome and blue.



mercury watch


black and magenta



chrome and ocean



mercury chrome band



clasp detail



prototype
jayme db
12.21.10  
6
love it!!!
Monica   12.21.10
ever heard of Swatch pop watches?
same concept for changing the bracelet 20 years ago.
never the less, the watch has it's own beauty.
pop swatch   12.21.10
yeah i know them.
on the gravity, we tried not to make it look obviously interchangable like the popwatch. if you don't know it, you wouldn't even notice.
robert   12.22.10
Hi! We would like to know how much is it, and where can we find it. Thank you!
Ana Belén   12.25.10
I would also like to know where to purchase and how much??
Diane   12.25.10
Absolutamente bien logrado
Franco   12.26.10

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