ross lovegrove: 100% and 100% suspended lamps for danese

100% table lamp by ross lovegrove for danese
the '100% suspended' light is an extension of ross lovegrove 's '100%' lamp designed for italian brand danese .
a new version of the lamp is shown at the danese booth on the milan fairgrounds.
the new light no longer uses an electronic, serigraphed ABS card. instead it features the same printed circuit
as the suspension lamp, which runs along the inner part of the lamp's arm rather than the exterior
as in its earlier edition.

'100%' lamp by ross lovegrove
image © designboom

the printed circuit runs along the inner arm of the lamp
image courtesy of danese

back view
image courtesy of danese

detail of the touch dimmer
images courtesy of danese

detail
the '100% suspended' lamp is a suspension lamp that features an aluminium body with flexible printed circuits with a touch dimmer
presented within the company's showroom for milan design week 2011.

'100% suspended' by ross lovegrove (individual component)
image courtesy of danese

'100% suspended' configuration
image courtesy of danesi
based on a patented high technological suspension system, the luminary is simple. it is composed of a module
that can function alone or be inserted into other configurations and appreciated as a system.
it fits connecting elements among the various parts at 180, 120, 90 angles so as to give the opportunity
to arrange light freely.

'100% suspended' on show in the danese show room during milan design week 2011
image © designboom
its basic form is a strip of light, made from an aluminium sheet that is only 5mm thick, 10cm wide
and a little over a meter long, providing ideal illumination thanks to the power LEDs mounted
onto the flexible printed circuit that regulates light emission.

detail of the printed circuit that descends downwards at the central part of the light
image © designboom
the central part of the light hosts the components, while the lateral holes modulate the direct light emitted by the LEDs,
ensuring a dark light emission in compliance with applicable laws and variations.

detail of the printed circuit
image © designboom
the circuit runs along the top of the light fixture, but within the central part, it descends through a
thin cut in the body of the lamp, showing again in the lower part introducing a new way to
modulate luminous intensity. an unusual product-feature, already adopted by danese for other lights,
allows the user to regulate light emission touch a suspension light dimmer placed on the body of the lamp.

detail of the multiple parts attached
image © designboom
the impact of the entire manufacturing and distribution processes for '100% suspended' is limited.
little material is used, the procedures are simple, the different components are easy to separate,
the aluminium is recycled and recyclable, and the weight and bulkiness are bare minimum.

singular component of the '100% suspended' light
image courtesy of danese

top view where you can see the printed circuit runs along descending down at the central part of the lamp
image courtesy of danese
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