bertjan pot: heracleum for moooi
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bertjan pot: heracleum for moooi


'heracleum' by bertjan pot for moooi
image © designboom

influenced by the heracleum plant, dutch designer bertjan pot's new LED lamp for dutch furniture brand moooi features
'white leaves / lenses' that ramify off 'branches', ending in a form that is both technical and natural in aesthetic.
named 'heracleum', by using the technique of coating conductive layers in the design, the result is a very thin
and delicate lamp - a design not possible with normal wire. a metal wire frame forms the branch-like design,
while polycarbonate lenses act as the leaves which are illuminated by 63 LEDs in total. the heracleum leaves can be
freely rotated and positioned as needed by moving them around their stems which come in nickel or copper finishes.



image © designboom



detail of the branch-like form
image © designboom



polycarbonate lenses form the 'leaves' of the lamp which can be freely rotated and moved around their stems
image © designboom



detail of the leaves / lenses
image © designboom



'heracleum' installation at the moooi presentation during milan design week 2011
image © designboom



'heracleum' with nickel finish
image courtesy of moooi



'heracleum' with copper finish
image courtesy of moooi
andrea db
04.26.11  
4
It's hard to find a good, beautiful lamp nowadays.
This one is a good example that it's still possible.
Congratulations Bertjan, for this truly beautiful work.
Utopia   04.27.11
you know it's an outstanding lamp design when it works just as good whether on or off. this one's got everything: awesome spatial development, movement, tension, weight and weightlessness. cutting-edge technology turned into bold aesthetic statement.
carlos esposito   04.27.11
yes its impressive and outstanding....I must congratulate Bertjan Pot.
shaf avalon   04.28.11
wake me up before you turn the light off.....
anon   05.02.11
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