marcel wanders: mermaids

marcel wanders: mermaids


a mermaid swims amongst 'clusterlamp' joel degermark, 'lolita lamp' by nika zupanc and 'delf blue' by marcel wanders


during london design week 2011, dutch designer marcel wanders presents his most recent promotion project 'mermaids',
immersing viewers into the world of moooi, the dutch furniture manufacturing company for which wanders is the founder and art director.
the series of photographs enchant you to dive into the underwater world and swim amongst moooi's designs including
'raimond' by raimond puts, 'miyake' by arihiro miyake, 'heracleum' by bertjan pot and 'dear ingo' by ron gilad.
on show at the white building - moooi's london showroom - the gallery space is transformed, as if sunken to the bottom of the ocean.

'to be submerged into water is to be in a place free from the constraints of gravity, free to explore a multidimensional
universe. here, like atlantis, the world of moooi is enveloped in water, fit for discovery. I invite you to join the mermaids
in this alternative state of being
.' - marcel wanders



floating between 'boutique leather' by marcel wanders and 'emperor' by neri & hu



swimming between 'dear ingo' by ron gilad and 'raimond' by raimond puts



a mermaid floats between 'herculeum' by bertjan pot and 'miyake' by arihiro miyake'

andrea db
08.27.11  
10
I'd like to be...
under the sea
hilde   08.27.11
Just throw the stuff in the sea... who cares.
Bear   08.27.11
I think are very ugly collage!
Dario   08.28.11
Come on Marcel!
Don   08.28.11
this is no photo or collage... is pure 3d art !
Ronald   08.29.11
I think its nice. its an interesting way to incorporate all of these projects by all different designers, and I like the final effect. is it 3d though? I thought was just photographs maybe printed big and installed in the room? either way I think would be nice and feel immersive.
tito   08.29.11
well, i like the immersive feeling as well. kind of makes you look at the moooi collection in a new way.
pretty   08.30.11
it is nice how the moooi stuff looks like underwater living beings
daniel   08.30.11
Half naked woman with furniture, just like a italian advertise from the 80's, not so 2011 and totally uninteresting.
Eero   09.02.11
just a bunch of soggy objects.
murrey   09.03.11

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