laboratory of food analysis by lefebvre lise + morel maxime

laboratory of food analysis by lefebvre lise + morel maxime


'laboratory of food analysis' by lise lefebvre and maxime morel, detailed view plant extract process
image © designboom


french-born and amsterdam-based designers lise lefebvre and maxime morel have created 'laboratory of food analysis' for
a design competition hosted by DA japan architects association in association with food guide publishers ZAGAT
(and promoted by designboom) for tokyo designers week 2011. the shipping-container presentation is an interactive analysis of
the nutritional supplement and diet industry as well as the modern person's preference for customized, natural health remedies.

the visitor participates in a mock-scientific experiment in which he/she is physically assessed by a lab assistant in order
for the lab to manufacture an 'nutricard' tailored to the needs of the individual. edible paper is soaked in plant extract
with text printed in vegetable ink in accordance to the nutritional needs of the visitor based on the physiological information
gathered by the 'laboratory of food analysis' consultation. the final step of the laboratory process is the consumption
of the printed-card food supplement. the project was designed as a comical critique of the simplistic nutritional view held by
the diet and nutrition industry.



view of the laboratory




maxime morel performs a vision examination with a laboratory visitor



lise lefebvre collects physiological information from a laboratory participant



view of participant results and nutricard



detailed view of participants results and nutricard
image © designboom


'for example, someone wearing glasses and with a slightly alkaline PH in their saliva will receive a personal nutricard
with a high percentage of carotene to improve eyesight and printed with citrus extract, to re-balance their PH.'
-lefebvre and morel



detailed view of participants results and nutricard
image © designboom




the laboratory instruments



detailed view plant extract process
image © designboom




detailed view plant extract process
image © designboom



detailed view plant extract soaked edible cards
image © designboom




the laboratory collects saliva samples in order to assess PH levels in this mock-scientific system
image © designboom




laboratory assistants insert the participant's physiological information with the analyzation of this information occurring behind the divider
image © designboom




a participant inserts their food analysis information in order to learn their nutritional needs
image © designboom




the PH scale indicating participant needs, as fashioned by the 'laboratory of food analysis'
scheme drawing by lefebvre and morel



concept of the 'laboratory of food analysis'
rendering by lefebvre and morel




concept of the 'laboratory of food analysis'
rendering of lefebvre and morel

leigha db
11.16.11  
1
Looks like a fun experience to get "analyzed", wonder what the resulting card tastes like?
James   11.16.11

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