BIG architects: valentine's day sculpture in times square

rendering of the valentine's day sculpture by BIG architects
image © bjarke ingels


danish architecture firm BIG (bjarke ingles group) behind this year's large valentine's day installation situated in new york city's
duffy square, at 46th street and broadway.

'BIG(heart)NYC' is a 10-foot tall cube-like structure composed of 400 transparent LED acrylic tubes enveloping a large red heart
that is suspended within. the cylindrical components refract the surrounding bright lights of times square around the symbol of love.
the interactive art piece pulses with a glowing red luminosity whereby, people's interaction with one another intensify
the beating of the brightly, burning heart. the large-scale work blends well with duffy square's TKTS booth by perkins eastman,
whose ascending red stairs, provide a visual harmony, while also offering a place for passersby to sit and reflect.

BIG's installation is the fourth edition of the valentine's day 'heart sculpture' project hosted by the times square alliance.
the project is conceived in collaboration with flatcut_ and local projects. the installation's structural engineering is executed by
robert silman associates, and illuminated by zumbtobel lighting.



views of new york's duffy square with the TKTS booth by perkins eastman on site
images courtesy of perkins eastman