moritz waldemeyer + deyan sudjic design talk at ingo maurer

moritz waldemeyer + deyan sudjic design talk at ingo maurer


model inside old beer tank with bats, moritz waldemeyer's most recent work 


as contribution to the new munich creative business week (MCBW), on invitation of munich-based lighting designer ingo maurer,
deyan sudjic (director of the design museum london since 2006) and moritz waldemeyer (german born engineer and designer),
both based in london, have given a talk about design in general and their most recent work.



catacombs with bats by moritz waldemeyer


moritz waldemeyer's most recent work is moritz barcelona + modaFAD, where the fashion audience was blown away by the display of
martial arts talents chloe bruce’s explosive energy, steven coleman’s expert weapon’s routines and adam rae’s artful choreography in a
life performance.

during the event, moritz elaborated also on the LED jackets used by take that during their progressive tour (the project has been a collaboration
between moritz and james long). these 'video dresses' are based on video capable LED solution that was developed by waldemeyer's studio
for quite some time now: and consist of a video capable full colour LED pixel especially designed for wearable applications.
together with a new miniature video player -- this is the wearable technology that the electronic fashion community has been waiting for for decades:
a durable, practical solution for video fashion that can be applied to any textile surface.
this technology can also be seen worn by will.I.am's tailored jacket during the black eyed peas tour.



moritz waldemeyer's LED jacket on show at ingo maurer's showroom
images © designboom



detail of jacket
image © designboom




detail of lit jacket
image courtesy of moritz waldemeyer




moritz waldemeyer's LED jacket on show at ingo maurer's showroom
video © designboom



moritz waldemeyer's LED jacket on tour with take that
video © moritz waldemeyer



display cabinet with designs by moritz waldemeyer 
image © designboom


ingo maurer's LED wallpaper presented in milan 2006, was selected as 'best of best' among the winners of the imm cologne interior innovation award on january 16, 2012.



'LED wallpaper' by ingo maurer, a project of 2006, in maurer's showroom
image © designboom


the LED wallpaper comes in rolls of 320 cm x 60 cm, with five pattern repeats. each pattern consists of 48 white, 60 blue and 60 red LEDs, a total of 840 LEDs with approx.
60 watts. a ballast and an aluminium baseboard are part of the LED Wallpaper set, produced by architects paper, germany.



'johnny B. butterfly'
by ingo maurer, a project of 2011, in maurer's showroom
image © designboom



detail of showroom and 'johnny B. butterfly' by ingo maurer
left image © designboom
right image courtesy of ingo maurer


showed in milan in 2011, the two butterflies and a dragonfly circling around a light bulb! 'johnny B. butterfly' is now available!
it is a bulb with white teflon shade. the dragonfly and the two butterflies are hand-made models. metal socket, lacquered white, grey textile cable,
length 170 cm. the presentation is a really nice installation: ingo created a styrofoam bathroom setting.



'una piccola peep show' by ingo maurer, a project of 2005, in maurer's showroom
image © designboom



'una piccola peep show' by ingo maurer
video © designboom



design talks at ingo maurer
images © designboom




'the language of things' book by deyan sudjic



at ingo's event, deyan sudjic spoke about his 2009 book 'the language of things' :
'we use design not to supply basic needs but to boost our confidence in a society ruled by fashion and celebrity.
we are flattered into thinking that piling up our houses with ostentatious objects will make us better people, more lovable and human.
what fools we have become. where is the dignity and seriousness of purpose design once had as a profession?
what role for the designer with a vision of world betterment, when so much creative energy is now expended on dreaming up products for the luxury market? '



after the talks, ingo invited the audience as well as guests who could not make it to the talks, to enjoy interdisciplinary chats about
design and other topics in the unique atmosphere of his munich studio.showroom.werkstatt.atelier+shop.

--

about MCBW
for the first time, munich creative business week (MCBW) took place from february 7 - 12, 2012.
MCBW is organized by bayern design gmbh, and sponsored by the bavarian state ministry of economic affairs,
infrastructure, transport and technology and the city of munich. MCBW will be the special event to present
multifaceted, innovative design activities, to give momentum to interdisciplinary design discourse and to
bring together people in the creative and economic sectors from around the world.
one of the key drivers of MCBW was the resolution of iF international forum design gmbh to bundle all its
various design awards into one single event in munich.

about moritz waldemeyer
moritz waldemeyer was born in east germany in 1974. he moved to london in 1995 where he trained as an engineer
at kings college and completed his masters degree in 200. as specialist for interactive LED applications,
he cooperated with architects and designers as ron arad and zaha hadid. recently, he started to work as an independent
designer and has created commission works for musicians like U2 and rihanna, as well as for a number of enterprises.
his works are a fusion of technology, art and design. moritz presented his work from the recent years on display at ingo‘s showroom.

about deyan sudjic
deyan sudjic is director of the design museum london since 2006 and has been editor-in-chief of the italian domus
magazine as well as founding editor of the UK blueprint magazine. he is visiting professor at several universities
in the UK. deyan acted as director of venice architecture biennale in 2002 and has published many books on design
and architecture.

about ingo maurer
ingo maurer, born 1932, started to design artistic lamps and lighting systems in 1966, which his company, the ingo maurer gmbH, 
produces and distributes worldwide. among his best-known designs for serial productions are bulb (1966), the low-voltage system
YaYaHo (1984) and lucellino (1992), the winged bulb. The lighting for westfriedhof subway station in munich (1998),
the LED-lit atrium of maison lafayette in paris (2004), and the UNICEF crystal snowflake for new york (2005) are just a few items
on the long list of commission works and spectacular one-offs for private clients and public buildings.
maurer has received a number of renowned design awards, among others, in february 2010, the design award of the federal republic
of germany and in 2011 the italian design award 'compasso d‘oro' - for his long and exceptional career.
birgit db
02.15.12  
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