milan design week 2012 - photosynthesis by akihisa hirata for panasonic

night view of 'photosynthesis' by akihisa hirata for panasonic
japanese architect akihisa hirata has designed 'photosynthesis', an installation for panasonic which celebrates
the biological process of storing solar energy. the company's sustainable products are exhibited as a potential link
between the nature and man-made materials. 'photosynthesis' is designed of exhibition at interni legacy from the 16th
until the 30th of april during milan design week 2012. there, in the context of historic surroundings, the lighting products
transform the cortile della farmacia courtyard into a space in which the visitors can experience the natural and technical,
futuristic and traditional simultaneously.

day view
the energy storage batteries are the fruits while the LEDs and OLED panels stand in for flowers. the elements are attached to a transparent support
resembling the boughs of a tree.
a truly interdependent cyclical ecosystem in miniature. this process, made possible by the effect of the sun’s radiation on the earth
prompted me to envision new buildings and cities as an integral part of the biosphere, a possible future that is inspired by and modeled after it.'
- akihisa hirata

detail of the floating panels
akihisa hirata: photosynthesis
the conceptual architectural project uses existing and prototype technologies, transforming solar cells into leaves, batteries into fruits, and lights into 'blossoms' in a 'miniature ecosystem'. 'photosynthesis' is ...
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GRAPHIC DESIGN - may 17 - july 17
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