‘big bloom’ by charlie guda for the cottage industry

dutch designer charlie guda wanted to pay hommage to augustin-jean fresnel — the man responsible for having created the thinner and lighter lens which we aptly call the ‘fresnel lens’ today — in a prosaic way. so, he decided to do so through the means of a transparent flower vase called ‘big bloom’. composed of two main parts, a test tube in which to hold flora, and a fresnel lens, this arrangement of components offering an intensified and magnified visual of the bloom in place, bringing forth all of its intricacies and details. produced by rotterdam-based company the cottage industry, ‘big bloom’ will be available on amazon this summer. fresnel lens vase   big bloom by charlie guda profile and front view of ‘big bloom’

fresnel lens vase   big bloom by charlie guda the use of the fresnel lens enhances and magnifies the details of the flowers in place

fresnel lens vase   big bloom by charlie guda the vase is composed of simple components: a test tube, fresnel lens and attachment piece in which to connect the two parts together