best and worst logos of 2008
best and worst logos of 2008

the folks at brand new have posted their annual list of the year’s best and worst logos. this year saw a number
of high profile rebrandings, but brand new thought many like pepsi and xerox didn’t quite live up to expectations.
others like camel cigarettes and sandisk received more favourable reactions. here is a run down of some of
the highlights included the aforementioned pepsi and xerox logos. do you think there is one they missed or one
which was undeserving of its category?
http://www.underconsideration.com/brandnew






I'm not into all the Pepsi hating. I think its awesome and works well with their packaging redesign. However, I agree with some people's sentiments that the old logo with the new packaging would have been very effective.
Brad 12.30.08
I simply hated the new Pepsi Logo. It looks a bad joke.
Matches 01.05.09
wirtschaftsblatt newsroom by IDFL
READER'S SUBMISSION
it is all about lifting up the spirits… office space for wirtschaftsblatt, austria's leading publisher for economy, bussines, fina...
source organization network
READER'S SUBMISSION
using 'game of life' cellular automaton, this installation represents the emergence of self-organizing systems. the discrete mo...
RENAULT 4 ever behind-the-scenes
DESIGNBOOM COMPETITIONS
thousands of you entered from across the world; now take an exclusive video look
'horsey' by eungi kim
DESIGNBOOM COMPETITIONS
'horsey' by eungi kim from korea is one of the shortlisted design entries from m
SELFPROMO - january 17 - march 17
DESIGN - AEROBICS
how to present yourself in a creative world. different approaches to make sure your work is brought to the attention of the people that 'matter'...
POP UP - january 17 - march 17
DESIGN - AEROBICS
don’t blink or you’ll miss it! in this course we’ll look at temporary structures, from living quarters and exhibition stands to container stores...
keep up to date with recent articles and upcoming events.
to receive both newsletters please check 2 boxes.
© copyrights 2000 - 2012 designboom, all rights reserved. all material published remains the exclusive copyright of designboom.
no contents, including text, photographs, videos, etc. may be reproduced in whole or in part without the written consent of designboom. in addition,
no material or contents may be reproduced on the world wide web by techniques of mirroring, framing, posting, etc. without the written consent of designboom.
no contents, including text, photographs, videos, etc. may be reproduced in whole or in part without the written consent of designboom. in addition,
no material or contents may be reproduced on the world wide web by techniques of mirroring, framing, posting, etc. without the written consent of designboom.

submit a project
publish a project
email
RSS
facebook
twitter













