conversation with nike designer andy caine

image © designboom
while attending the launch of the new nike mercurial vapor superfly II football boots, designboom had
a chance to talk with the boots’ designer andy caine. in our sessions with caine he discussed the newly
developed nike sense technology that enables the boot’s studs to extend when the ground conditions
require more traction. caine also explained the science behind the boots’ vibrant colour scheme.
the bright purple predominates the outside, while the inside has a dark colour. the contrast of the two as
a player is running creates a flickering effect that allows teammates to easily spot them. the new boot
was developed over a two and half year period that saw 43 different prototypes of just the upper and
years of testing.
http://www.nike.com

nike designer andy caine
image © designboom
andy caine talks about nike sense
andy caine discusses the design process of a football boot
caine describes the science behind the superfly II’s colour
caine explains the irreverence of the nike mercurial vapor superfly II

testing shoe
image © designboom

nike mercurial vapor superfly II
image © designboom

nike mercurial vapor superfly II
image © designboom
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design-aerobics 2010: sports course
interested in sports design?
designboom will hold a two month online design education course on this topic,
which will start on march 8th, 2010. more info can be found here.
This shoe is a great example of high technology applied to sport gear and if this shoe will be a commercial success, people will also keep their jobs.
The shoe is a great example of high technology as Petra Becker says - but is the design sustainable? If we are investing so much time into improving technology in a shoe, we can also invest time into making sure a product is made of recycled materials, is easy to disassemble etc. This would be a much greater technological breakthrough than a stud which adjusts to different surfaces.
I don't want the designers of this shoe to take this personally. This same argument can be applied to many other products which appear on this blog, but it is important that we, as designers, make responsible decisions about what we put in the hands of the consumers.
the color trends took off and 'new looks' are born. This purple looks very cool. It's a shame that they don't do it for girls and for the street :-)
This recycling argument is so right, that it is off-topic too, because it could be valid for every blog post
and for every product that exist. Stop this now, please.When something is really cool, there should be an applause!
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