'fortunata 90' by matteo ragni
image © designboom

'fortunata' is the end result of a special partnership between italian company danese
and designer matteo ragni on the occasion of campari’s 150th anniversary.  ragni was
influenced by the classic little iconic bottle designed by fortunato depero reinterpreting
it by taking it apart and putting it back together in shapes that reminded him of futurism.

the translucid effect of the diffuser is made with an innovative varnishing methodology
that allows to adjust the material opacity level adding a transparency that does not
compromise the performance.



'fortunata 90'
image © designboom



the inclination of the triangular planes that form fortunata helps the distribution of
light emission too. a subtle effect of shadows of the planes coming together from
different angles breaks light uniformity on the surface. fortunata appears as a red
changing light volume, looking different from each angle.

in the red version realized for campari soda, the light, while going through the diffuser
gets slightly coloured and as a consequence it warms up the atmosphere. the luminary
comes in different warm and intense colours like amber or more neutral ones like
light blue or ice white. it adapts itself to any scenario creating configurations in which
the colours are the main interpretation elements.


'fortunata 90'





'fortunata'
image © designboom



the manufacturing process is simple (a methacrylate thermoforming) and the quality
product is outstanding. it is eco-sustainable: manufactured through a single cycle,
recyclable, made of one material only, resistant and long lasting. owing to the use of
energy saving sources, it performs well and consumes little.




'fortunata'