‘art 4d pavilion’ by apostrophy’s at the ASA 2010 in bangkok, thailand all images courtesy of apostrophy’s

paying homage to the blanket forts we used to make as kids, thailand-based creative collective apostrophy’s have designed ‘art 4d pavilion’ for the ASA architect expo this year in bangkok. the tent-like structure is a temporary bookstore, selling publications and periodicals on art, architecture, and interior design from publishing house, art 4d. the design provides a different experience from the traditional exhibition booth, creating a space where interaction and play is encouraged.

the pavilion is divided into 5 zones:

(r)ead is a space where the customers can flip through a book or magazine before purchasing (r)esting provides a place to sit, lie down, even sleep in a pile of pillows d(r)ink is equipped with a coffee machine for anyone who wants a drink t(r)ade is where the books and magazines are paid pleasu(r)e is a space for kids to play and have fun

the pavilion was designed with the idea of fast architecture and smart shelter in mind: being modular in design, production and assembly time is short and simple. instead of fixing the structure to the floor, it utilizes common clips and screw-in hooks for anchorage. the light and flexible material makes the design temporary and adaptable for different events.

apostrophy's: art 4d pavilion under the tent

apostrophy's: art 4d pavilion ‘art 4d pavilion’ at the expo space

apostrophy's: art 4d pavilion ring lights at the top of the tent

apostrophy's: art 4d pavilion bird’s eye view

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion left: zipper joints provide openings right: (r)esting zone

apostrophy's: art 4d pavilion pleasu(r)e zone

apostrophy's: art 4d pavilion ring light, joint detail

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion construction diagram

apostrophy's: art 4d pavilion 1:25 model study

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion construction of fabric

apostrophy's: art 4d pavilion setting up the pavilion at the expo space

apostrophy's: art 4d pavilion

apostrophy's: art 4d pavilion

Art4d Pavilion @ ASA2010(Architect expo in Bangkok) from supers on Vimeo.