shigeru ban for swatch
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shigeru ban for swatch

with so much new, high-profile construction going on in tokyo, it takes a special building to stand out as truly exceptional.
the nicolas g. hayek center, the new headquarters for swatch group japan is located in ginza, tokyo’s main business district.
it took three years to complete. the 13 floor building was designed by shigeru ban
who envisaged the building as a hanging garden reminiscent of the ones found in ancient babylon.
it focuses on swatch's luxury labels,
and each of these labels have their own flagship stores inside, connected by a hydraulic glass elevator.
everything in an apparently borderless shop world flooded in white light is concentrated on presenting the watches.
more from shigeru ban in this blog
via jean snow

massimo db
01.18.08  
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shigeru ban (33 articles)

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