miu miu celebrates women’s stories in immersive tales & tellers show during art basel paris

Miu Miu at Art Basel Paris 2024

Miu Miu partners with Art Basel Paris’ Public Program, unveiling Tales & Tellers, a dynamic project conceived by artist Goshka Macuga and organized by Elvira Dyangani Ose, with OMA taking over the exhibition design. Running until October 20th, 2024, at the historic Palais d’Iéna, the project explores women’s stories and experiences through a combination of film footage, video installations, and live performances. Actors reenact scenes from Miu Miu’s past film collaborations and runway shows, blending these original stories with real-life interpretations, creating an immersive, multi-layered narrative experience, and highlighting the Italian brand’s ongoing commitment to exploring femininity through fashion, film, and art.

Tales & Tellers: A Dynamic Exploration of Womanhood

Building on Miu Miu’s Women’s Tales initiative, which since 2011 has given female filmmakers a platform to express diverse ideas of womanhood, Tales & Tellers, designed by OMA, uses a range of media to tell women’s stories. The event by the Italian luxury house features video pieces and live performances where actors embody characters from previous Miu Miu film collaborations, transforming the space into a dynamic, multilayered narrative. These performances bring past stories to life, allowing the audience to witness a retelling of memories and experiences through fresh perspectives.

In addition to the performances, Tales & Tellers screens all films from the Women’s Tales series, accompanied by panel discussions with directors and artists including Chloë Sevigny, Meriem Bennani, Laura Citarella, and many more. These conversations are not just about their films but also delve into their personal histories and the inspirations behind their creative work. The event offers a deeper understanding of the storytelling process, celebrating women as custodians of their own narratives while opening a dialogue on how their stories shape and reflect the world around them.

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project info:

name: Tales & Tellers
brand: Miu Miu | @miumiu
exhibition design: OMA | @oma.eu
concept artist: Goshka Macuga | @gonogo.space
curator: Elvira Dyangani Ose | @edyanganiose
photography: t-space studio | @t_space_studio
program: Art Basel Paris | @artbasel