jody xiong clads interior of 12 meter-high head installation in thousands of prisms

chinese artist jody xiong joins forces with architects yunsheng su and xudong lim to build a 12 m-high head installation for intelligent kitchen appliances brand vatti. aiming at creating a distinct identity for the brand during AWE 2018 (appliance & electronics world expo) in shanghai, the installation attracted almost 300,000 visitors and has since been placed in the zendai himalayas center as a new landmark for shanghai.

photos by wei liu

jody xiong’s installation invites visitors into a magical space with an interior clad in thousands of polygon prisms. a holographic animation is projected onto the screen that features a visual hero. ‘kungfu water’ who represents the cleansing power of water in vatti’s dishwashers. other holographic animals in the film act as symbols of leftover food and al kinds of stains on dishes.

project info:

creative company: the nine china & insight group

creative director: jody xiong

vice president: cobe liu

architect: yunsheng su

sculptor: xudong lin

designers: jody xiong, samson xing, haotian ji, lingwei hong, beili xue, ray pun

animation director: joo teoh

animation designers: dai bin, wu beibei, li shaoxiang, shang yin, zhao haisheng, li xiaoxian, zheng kesi, lian zhigao, wang pan, wu ming

producer: niki xu

music: smile studio, emi

production house: gwantsi

client: vatti china

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