THE LAUGHING COW'S 90th anniversary
giving a face to a generation.
by pedro regadas from portugal
designer's own words:
the picture proposed for the commemoration of 90 years lvqr brand is based on the concept of giving a face to a generation of consumers that during this long 90 years have made the brand lvqr. the image is compound by a circle of happy people inserted in the triangular lvqr cheese shapes. this image show´s people of all ages, giving the notion of generations and brand longevity.
this image has a high impact, show´s joy, dynamism and happiness. the image rights are safeguarded.
