THE LAUGHING COW'S 90th anniversary
cows for all
by robert marvin from usa
designer's own words:
a logo that is both fun and flexible forms the basis of a die-cut paper toy that can be placed inside selected cheese packages to provide a birthday gift for everyone who enjoys the cheese. the simplicity and 2-color (black & red, occasionally a 50% screen of red) palette lets this system work in a variety of applications.
logo Identity

paper toy for everyone

your own laughing cow

birthday toys

bag and t-shirt