a moleskinerie logo by shikui lau
by shikui lau from china
designer's own words:
moleskine identified and provided a special way to express each individual’s uniqueness. it empowers them with different ideas, experience and dreams just with one notebook. moleskinerie offered a convenient way for people to take in all this new information and encourages free conversation on that.
therefore, i choose a notebook that opens slightly as the logo: opening this notebook is like to embrace a new world. it is all about a proactive and open spirit. at the same time, i enrich this logo with different color to give it more varieties while keep its distinguishing features. the new font also matched with logo’s configuration.
this logo can also be shaped into other formats, for example, dynamic or three-dimensional ones for different media requirements.
logo with slogan
dynamic logo
how the symbol comes
how the font comes
performance of the logo 1
performance of the logo 2